Monticello resident honored among 30 Women to Watch in Utah

Monticello resident Natalie Randall was honored by Utah Business as one of the 30 Women to Watch at a May 23 event.
The award honors the exceptional women of Utah’s businesses and is in it’s 25th year.
Utah Business says the recipients empower others and confidently lead their companies while adeptly navigating the challenges that come with womanhood, and their essential work does not go unnoticed.
Randall serves as the Executive Director of Utah Tourism Industry Association. The following is the profile of Randall as it appears in Utah Business:
Natalie entered the tourism industry as the director of Economic Development and Visitor Services for San Juan County.
In January 2021, she accepted the role of executive director of the Utah Tourism Industry Association.
Currently, Natalie is also the commissioner for the Utah Division of Alcoholic Beverage Control, a board member for the Eastern Utah United Way and a board member for Utah State Parks and Recreation.
She genuinely cares about those around her and is an extremely passionate advocate for communities, tourism and the economic development of Utah.
What is your favorite part of your job?
I am a part of an industry that celebrates the balance of professional growth and personal priorities. We are collectively building communities that current generations are proud of and that future generations want to return to.
I’ve collaborated with entrepreneurs and leaders in all corners of the state, and because of where we live, many meetings have taken place from the seat of a mountain bike or on a ski slope!
What advice would you give your younger self?
Rejections are what you make of them, and they aren’t a reflection of your value. A rejection letter was the catalyst I needed to place me on my current life path.

San Juan Record

49 South Main St
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Monticello, UT 84535

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